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Frequently Asked Questions

Frequently Asked Radio Show Questions

what is the investment?

Investing in your business is crucial. Otherwise how will people outside of your existing circle learn about how you serve? At Powerful Women Revealed there are plenty of ways to invest in marketing, advertising and support. Through Powerful Women Revealed you can have your own professional broadcast commercial exclusive to you and your brand and that commercial can be strategically placed inside the show to reach your target market of ideal women.

Cross marketing continues to happen as the episodes are shared throughout social media and for on-demand podcast listening through iTunes. The fee to have the professional commercial created is waived when a stream of radio ads are purchased. Thirteen weeks of radio ads within the specialty show is only $498 or four weeks of ads for only $198. To qualify to be a guest on the show while your ads are playing takes a simple phone call to start the process.

Powerful Women Revealed is a marketing & advertising platform and service with FM Radio exposure. And Nicole created Powerful Women Revealed because she believes that every woman who has a powerful mission deserves to be heard. The traditional radio advertising is through the ad exposure. The heart of the marketing is through Nicole’s raw, eclectic and energy-infused style that takes each listener on a powerful journey through every episode.

The Powerful Women Revealed platform is for the woman who wants to provide clarity to her audience, while educating and inspiring with content marketing. Bringing awareness to the community is essential when marketing our brand and through Powerful Women Revealed, you can gain the support and professional tools you need to support your marketing strategy. This program is for the woman who wants to invest in her self with a service that is affordable and attainable so she can take her business to the next level by receiving visibility throughout 7 counties surrounding Boston, and reach her ideal target market of women with her own voice.

As a guest, what do I have to do to prepare?

Bringing your best self to the interview day is really all you need to do. The interview outline is something that I prepare and email the evening prior to the recording date. You already know your business inside and out, so all you need to do is read the interview outline and be ready to speak from your heart. 

What’s the radio reach and who's listening?

WATD is a 42-year-old, family-owned radio station that has been providing quality media broadcasting to the south shore and beyond reaching seven counties surrounding Boston: Norfolk, Suffolk, Middlesex, Essex, Bristol, Plymouth & Barnstable counties.

The population in these 7 counties is approximately 4,114,457, men & women, ages 18 and older. The WATD station call letters are 95.9 FM and can be heard from Salem, MA to the tip of Rhode Island and into Cape Cod and the Islands. Powerful Women Revealed has been known to be heard in air pockets all the way up to Salem, NH!

WATD is an award-winning, family-owned radio station that has consistently been the south shore’s go to, for news, weather, sports, music & radio personalities for over 42-years. The average number of listeners is well over 20,000 at any given time.

Powerful Women Revealed was created in July of 2013 and has built it’s own listening audience to include women entrepreneurs, businesswomen, small business owners, stay-at-home-moms, church goers, teachers, spiritual seekers, caregivers, students, and even some men listeners.

Powerful Women Revealed has 26.2k all time listener podcast downloads.

How can my friends & family tune in, and what if they don’t live in the U.S.?

Those who live locally throughout the Boston area can tune-in directly to 95.9 WATD-FM every Sunday, after the news at noon. Outside of the Boston area and throughout the world, anyone can live-stream directly at www.959watd.com through a computer or mobile phone. There are also a variety of radio apps for local listening.

Will it be recorded—or is it Live?

On most occasions the interview itself is recorded at the radio station during regular business and school hours. Typically on Wednesday’s at 10 or 10:30 am. Every now and then I do go live in the broadcast studios on Sunday at noon, depending on my availability and the guest. Personally, I love doing Live shows because they have that extra bit of excitement in the air! 

how long will it take—and Will there be any editing?

Powerful Women Revealed is a 45-minute radio show. Guests need to arrive approximately 15 minutes before their set recording time to get settled in. Once the recording begins it is done within 45-minutes.

Well, we record straight through, so the short answer is a no. However, if a guest happens to have a coughing or sneeze attack during the show, we’ve got your back!

Where do we record?

Recordings are at the WATD broadcast studios, 130 Enterprise Drive, Marshfield, MA, conveniently off of Route 3.

Frequently Asked Podcast Questions

What is a podcast & will I receive a copy?
A podcast is a voice recording, which is usually an Mp4 format. Once the radio show airs on the designated date, the podcast is then shared with the guest for their own media use and discretion, shared on a variety of social media platforms, uploaded to iTunes, and uploaded to the Powerful Women Revealed website for On-Demand listening.
Where can my friends and family find the podcast?

After the Powerful Women Revealed interview is aired on 95.9 WATD-FM, the recorded podcast is uploaded to Podbean and then to iTunes for on-demand podcast listening. Powerful Women Revealed can be searched easily on iTunes.